Tailored solutions
Create effective merchandising and marketing programs to drive your brand's success. We have customizable loyalty, media, insights and analytics solutions to help drive your business goals.
PC OptimumTM
Tap into the power of the country's largest and most influential loyalty program to create compelling incentives for customers.
Onsite media
Omnichannel shopping habits are the new norm, with most in-store shoppers browsing digital platforms in their purchase journey. Drive consideration and conversion with both e-commerce customers and in-store shoppers through high-impact media on our websites and apps.
Offsite media
Inspire the most relevant customers as they browse digital platforms by leveraging our exclusive audience segments shaped by purchase data.
In-store media
Generate unforgettable in-store brand experiences reaching customers during key engagement moments of their shopping journey.
Retail Insights & Analytics
Access powerful data to manage your business effectively with Loblaw though our self-serve insights platform, Loblaw Data Insights & AnalyticsTM, or engage our team of in-house consultants for customized analyses and strategies to drive your retail success.
Our service options
Managed service
Our team of loyalty, media, analytics, insights, and strategy experts are ready to partner with you to transform your business challenge into solutions that will drive your business forward. Whether it's building 360° omnichannel marketing programs or offering consulting services on how to grow your retail sales with Loblaw, we are your strategic partners on how best to advance your business.
Self-serve
If do-it-yourself is more your style, we've got data and media-buying platforms that put the power in your hands. MediaAisleTM is your gateway to buying programmatic media across the digital ecosystem as well as sponsored products on our e-commerce platforms. While the Loblaw Data, Insights & AnalyticsTM platform offers you rich data about your brand and category's retail performance all at the click of a button.